How Was The Sneakerhead Culture Born? Your shoes can be a fashion statement. Leather strapped sandals, boots, or clogs each say something about the person who wears them.

Even sneakers can be a personal expression of style.

The sneakerhead culture was born in the US in the 1980s. A sneakerhead is a person who collects, trades, or owns sneakers as a hobby. Sneakerheads can distinguish between real and replica sneakers, so it’s hard to pull on e over on them.

Sneaker Culture can be attributed in part to basketball, specifically sports star Michael Jordan and his Air Jordan shoe line, which was released in 1985. From there, the growing popularity of hip-hop music and musicians who wore them, gave sneakers their street props as status symbols.

We all want to put our best foot forward. For some that means spending big bucks, and getting their hands on—and feet into—the coolest shoes on Instagram. But the only thing that says about them is they had enough money to buy expensive shoes.

Own who you are and wear the shoes that make you feel good about yourself. Make your statement, and if you want your shoes to look their best, take care of them. Keep them clean.

Taking care of your shoes, whether they’re new or you’ve worn them a few times, will help them hold their look and also perform better, longer. Pink Miracle is the toughest shoe cleaner yet gentle on your shoe’s fabric. It was created 30 years ago with shoe lovers in mind. Effective, yes, but it’s also easy to use, even if you need a quick clean up after a day out.

Pink Miracle is without a doubt the strongest cleaning solution available on the market, and not just for sneakers. Use it on your shoes, sandals, or boots.